Jason M. Riggs
Award-winning author of The MACH-10 PM and The MACH-10 Leader • Chief Commercial & Product Officer at Audivi AI
Explore The MACH-10 PM, explore The MACH-10 Leader, view press coverage, or find Jason Riggs on Amazon Author Central.
Jason M. Riggs is an AI product executive, award-winning author, and creator of The MACH-10 Leadership Series, a practical body of work focused on AI-native leadership, decision velocity, product strategy, and high-clarity operating systems.
His books include The MACH-10 PM: AI-Powered Product Management at Hypersonic Speed and The MACH-10 Leader: AI-Native Leadership at Decision Speed. Together, they help product leaders and executives move faster with AI without losing human judgment, ownership, or clarity.
Selected Recognition
Jason M. Riggs is the award-winning author of The MACH-10 PM, which has been recognized across business, technology, and leadership categories.
The recognition reflects the book’s focus on practical AI product leadership, decision velocity, and modern operating models for teams working in high-speed environments.
AI-Native Leadership and Product Strategy
Riggs focuses on decision velocity, AI-driven strategy, and high-performance leadership systems for teams operating in fast-changing environments.
His work helps organizations move faster by improving how decisions are made, validated, owned, and executed.
He has spent more than 25 years working at companies including GoPro, Qualcomm, PAR Technology, and Audivi AI, where he has built global teams and delivered category-defining products.
He also hosts the True Velocity Podcast, focused on judgment, clarity, and decision-making in high-velocity environments.
His leadership philosophy, Speed with Soul, reflects the belief that AI can accelerate execution, but human judgment must still decide what matters, what changes, and what should never be automated away.
This work reflects a larger shift in how modern organizations operate. Most teams are trying to move faster with AI, but still struggle to balance speed, clarity, judgment, and ownership. The MACH-10 framework focuses on building decision systems that scale with AI without turning execution into chaos.
You can also find him on: LinkedIn • Crunchbase • Goodreads • Wikidata
Career Snapshot
Riggs has spent more than 25 years leading product, strategy, and commercialization across SaaS, AI, mobile, cloud, hardware, and restaurant technology.
His work sits at the intersection of product leadership, operating discipline, AI adoption, and executive decision-making.
Advisory & Consulting
Jason M. Riggs advises product leaders and executive teams on AI-driven strategy, decision systems, and high-velocity operating models.
He helps organizations move faster without sacrificing clarity, judgment, or ownership.
Learn more about AI product strategy consulting with Jason M. Riggs →
Books and Publications
The MACH-10 Leadership Series gives product leaders and executives practical operating models for moving faster with AI while preserving judgment, clarity, ownership, and soul.
The MACH-10 PM: AI-Powered Product Management at Hypersonic Speed is a practical operating system for AI-powered product management. It helps teams accelerate discovery, delivery, growth, and decision-making without sacrificing clarity.
Explore The MACH-10 PM →The MACH-10 Leader: AI-Native Leadership at Decision Speed is a leadership model for executives navigating AI acceleration, decision latency, automation theater, the Godzilla Effect, and the need to preserve human judgment at speed.
Explore The MACH-10 Leader →What Jason M. Riggs is Known For
The MACH-10 PM Framework
The MACH-10 PM Framework is a structured operating model that helps product teams use AI for faster discovery, delivery, and growth.
It gives teams a practical system for turning AI-driven speed into clearer decisions, stronger execution, and better product outcomes.
Decision Velocity
Jason’s work frames leadership as a decision system where quality, timing, and ownership determine whether AI creates leverage or simply accelerates confusion.
The Godzilla Effect
The Godzilla Effect explains how small AI errors, weak ownership, or unclear decisions can scale into larger organizational consequences.
Speed with Soul
At its core, this leadership doctrine balances rapid AI-driven cycles with purposeful, human-centered strategy. Teams can move fast without creating chaos or surrendering judgment.
AI-Native Operating Models
Riggs champions building organizations with AI as part of the operating system, reshaping how products are conceived, decisions are made, and teams execute.
Mission
“My mission is simple: to help leaders use AI without surrendering judgment, clarity, ownership, or soul.”
Areas of Expertise
- AI-native leadership
- AI product management
- Product strategy and executive decision systems
- Decision velocity and operating clarity
- High-velocity product organizations
- QSR technology, automation, and voice AI
His work focuses on helping organizations adapt to AI-driven environments where traditional product cycles compress and decision quality becomes the primary constraint.
The result is faster execution without sacrificing clarity, ownership, or judgment.
Explore the MACH-10 Leadership Frameworks
The MACH-10 operating models help product leaders and executives move faster with AI while protecting clarity, ownership, judgment, and soul.
Speaking and Media Topics
Jason M. Riggs is available for conversations on AI product leadership, AI-native executive leadership, decision speed, and how organizations can move faster without losing clarity or judgment.
